Updated:
August 2025

Typography

Hero font

A bold, contemporary sans-serif with characterful quirks that bring personality to clean, modern layouts.

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Rebond Grotesque
Loud on purpose. Here to make an entrance.

Weights

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Rebond Grotesque
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Extra Bold
Used throughout the Prezzee Business website and Campaigns for headlines.
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Body font

Poppins is a geometric sans-serif used as our secondary font, offering a clean, friendly tone that complements the bold personality of our primary typeface.

Poppins is already available in Google Workspace, so no need to install this font.

Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariatur.

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Poppins
Easy on the eyes. Built for the long read.

Weights

Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariatur.

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Poppins
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Bold
Used for headlines.
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Poppins
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Semi Bold
Used for subheadings, or call outs within body copy.
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Poppins
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Regular
Used for body copy across all brand communications.
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Product font

Sofia Pro is a clean, modern geometric sans-serif typeface known for its rounded forms.

Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariatur.

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Sofia Pro
Straight to the point. Gets the job done.

Weights

Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariatur.

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Sofia Pro
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Semi Bold
Used across our product - both in the app and throughout our B2C website.
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Sofia Pro
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Medium
Used across our product - both in the app and throughout our B2C website.
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Sofia Pro
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Regular
Used across our product - both in the app and throughout our B2C website.
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Spacing

To make sure our typography is easy to read and legible across different sizes, follow this line height and letter spacing guide.

Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariatur.

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Add caption here
This placeholder text serves as an example of how to structure your brand guidelines. Replace all content with your own copy before publishing.
Add caption here
This placeholder text serves as an example of how to structure your brand guidelines. Replace all content with your own copy before publishing.
Add caption here
This placeholder text serves as an example of how to structure your brand guidelines. Replace all content with your own copy before publishing.

The way we type

How we use type goes beyond just fonts. It’s about the tone and formatting that brings consistency to everything we write.
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We write in sentence case:
This keeps our tone friendly, human, and easy to read.
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Alignment can vary: It’s ok for our copy to be left aligned or centred. Use your judgment based on the overall design composition.
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We don't use ALL CAPS: It feels jarring and off-brand.
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Watch out for orphans and widows: They disrupt the visual flow of text, making layouts feel unbalanced and harder to read

Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariatur.

  • Item A
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Text link

Add caption here
This placeholder text serves as an example of how to structure your brand guidelines. Replace all content with your own copy before publishing.
Add caption here
This placeholder text serves as an example of how to structure your brand guidelines. Replace all content with your own copy before publishing.
Add caption here
This placeholder text serves as an example of how to structure your brand guidelines. Replace all content with your own copy before publishing.

Typography examples

As we transition to our refreshed website, we're working closely with the Product team to maintain a consistent user experience across all pages.

During this period, both Sofia Pro and Poppins may appear in body copy to support continuity.

Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariatur.

  • Item A
  • Item B
  • Item C

Text link

Add caption here
This placeholder text serves as an example of how to structure your brand guidelines. Replace all content with your own copy before publishing.
Add caption here
This placeholder text serves as an example of how to structure your brand guidelines. Replace all content with your own copy before publishing.
Add caption here
This placeholder text serves as an example of how to structure your brand guidelines. Replace all content with your own copy before publishing.
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